Our Wild Coffee Team is Growing!

is where we spill our knowledge, exploring stimulating topics that often influence the daily grind.

Our Café Americano just got an extra shot of espresso with the addition of marketing guru Lindsey McFadden – the newest member of our Wild Coffee crop.

Black and white headshot of new Wild Coffee team member, Lindsey McFadden
Welcome to the team, Lindsey!

Nearly seven months ago, after the birth of her first child, McFadden knew she was ready for a change of pace, and not the slowing down kind.

As an experienced marketing account manager, McFadden said she was craving an opportunity where she can make a more direct impact with clients – working alongside clientele in addition to managing high-level projects.

“At Wild Coffee, I have a real role in shaping things for the company, for clients, and for decisions moving forward,” said McFadden, who has a Bachelor’s degree in Marketing and an MBA in Hospital Management. “It’s nice to feel like I have a seat at the table.”

Not one to shy away from a challenge, McFadden hit the ground running – setting to work right away with familiarizing herself with clients, strategy planning for the big picture, and setting marketing tactics into action.

“What I love about Wild Coffee is that everybody is a doer,” said McFadden. “Nobody is above any task. It’s really great teamwork of executing and getting things done. The amount of work that gets churned out is remarkable.”

McFadden said the Wild Coffee way, which utilizes remote employees from around the state of Florida and beyond, is the future of marketing consulting.

“This is the way that agencies will have to switch in order to operate successfully,” said McFadden. “Wild Coffee embraces the idea of really responsive and remote environments over sitting behind a desk from 9 to 5 with no windows.”

Additionally, McFadden said she is excited about Wild Coffee’s more holistic approach to high-level strategies, such as mapping an entire customer’s journey, identifying the overall goals, and using that data to expand into new territories and new ideas.

“It’s nice to be involved in the circle of things, to learn and understand what’s happening,” she said.

From all of us at Wild Coffee, welcome to the team, Lindsey!

WILL YOUR BUSINESS BE READY TO ADDRESS THAT SHIFT AS OUR WORLD COMES OUT OF A CRISIS?

Is your messaging ready to address key concerns and ongoing opportunities? Wild Coffee Marketing can help. Contact us today to learn more. At Wild Coffee Marketing, we love helping companies grow better.

Share On:

Facebook
Twitter
LinkedIn

You’ve come to the right spot for a quick read from Wild Coffee.

THERE’S MORE WHERE THAT CAME FROM

ROI: Attribution Challenges in Marketing

Attribution is now being widely recognized as central to the future of digital marketing and is quickly rising in the ranks for many as a...
Read More

Part 2. The Wild Coffee Philosophy for Small Business Marketing – Strategy Before Tactics

Now that we have defined the “who,” “what” and “why” of your business, and have developed a true marketing strategy, it is time to determine...
Read More

Driving Digital Transformation in Small Business

The locomotive pace of digital innovation makes it challenging for big businesses to keep up, let alone small businesses. A profusion of digital technology and...
Read More

Content Distribution Makes The Marketing Wheel Go Round

Content Distribution Makes the Marketing Wheel Go Around Content is the essence of marketing. But content distribution is what makes the marketing wheel go round....
Read More

Paid Search vs Paid Social: Don’t Put all of your Eggs in One Basket

Social media has changed the marketing game in a lot of ways. It’s a resource that is constantly evolving, and one that marketers still struggle...
Read More

Some of our Favorite Website Analysis Tools – Part 2

Website analysis is such an important tool. We all know that a website is vital to your business, but a well-done website is the ideal...
Read More