SEOhhhhhhhh?

is where we spill our knowledge, exploring stimulating topics that often influence the daily grind.

Three fundamental reasons why business owners need to understand the power of Search Engine Optimization (SEO).

SEO helps build your brand

Creating a company that is distinguishable from its competitors involves creating a strong brand. Branding can be costly. In order to be successful, you need to have several channels where your brand can exist so that consumers can easily remember your company when it comes time to make a purchase. You can easily fast-track your branding campaign by using SEO. Search Engine Optimization grows the visibility of your company by helping potential customers find you without difficulty.

Build trust and credibility with your audience

If Google thinks you’re good enough to be at the top of the page, then you must be trustworthy. When looking to make a purchase, most consumers don’t go past the first page. The higher your company ranks on the page, the more credible your business is to the consumer.

Get ROI with SEO

Return On Investment [ROI] is what you are ultimately looking for. Search Engine Optimization is considered inbound marketing. Inbound marketing draws traffic by providing content through various online channels.  According to Marketing Strategist David Meerman Scott, inbound marketing allows businesses to “earn their way” into a customer’s awareness rather than inserting that awareness through paid advertising. SEO brings you qualified leads.

The first step in successful Search Engine Optimization is being found. Content is king. By having a comprehensive plan that is full of compelling content written specifically for your customer base, you can effectively market to people already looking for your product or services.


Author:

Source:“Inbound Marketing.”  June 20,2018 from Wikipedia.

WILL YOUR BUSINESS BE READY TO ADDRESS THAT SHIFT AS OUR WORLD COMES OUT OF A CRISIS?

Is your messaging ready to address key concerns and ongoing opportunities? Wild Coffee Marketing can help. Contact us today to learn more. At Wild Coffee Marketing, we love helping companies grow better.

Share On:

Facebook
Twitter
LinkedIn

You’ve come to the right spot for a quick read from Wild Coffee.

THERE’S MORE WHERE THAT CAME FROM

3 Marketing Tools We Like to Use and Why

One of the principal functions of a marketing agency is to increase the exposure, sales, and profits of a company. Part of taking marketing to...
Read More

Marketing Tools we Use for Productivity at Wild Coffee Marketing

Wild Coffee Marketing pulls talent from all over America, allowing for a remote workspace that cultivates creativity. Communication and a streamlined workflow have become the...
Read More

Geofencing: what is it and when should you use it?

You drive by your favorite grocery store and suddenly receive a text offering you several dollars off of your next purchase. You walk by a...
Read More

Top Six Digital Marketing Trends for 2023

Time just slips away sometimes, and so does the relevancy of certain marketing trends. Embracing lifelong learning is paramount to staying successful in our industry....
Read More

A Beginner’s Guide to SEO

Lots of people search the Internet for information about lots of things.  Your website can be an incredibly powerful tool that generates leads for your...
Read More

Wild Coffee Marketing Unveils New Arm for Digital Marketing

Wild Coffee Marketing Unveils New Arm for Digital Marketing Powerful Marketing Technology Stack Empowering Local Franchisee Support 5 MIN READ Category Marketing In an era...
Read More